Wholesalers act as the broker between the retailer and the manufacturer. If you're thinking about buying products at profitable prices and in bulk, then you have to find the right supplier before you have enough to approach a manufacturer directly. Usually, wholesalers warehouse massive quantities and charge a fair price: the trade price, to the retailer. But you have to watch out before you build a relationship with a supplier, because many will steer you in the wrong direction. Here are some tips to help you find a reputable source that you can rely on.

Research, research, research...
Before you embark on the quest for a wholesaler of a unique product, it's sensible to research as much as you can. It's likely that after spending a good amount of time and money, you see that the product doesn't meet your profit demands anymore. So be sure that the wholesaler you're thinking about has a viable product and a wide market to smooth out your sales.

Product
The product of your choice should depend on what you want to get at wholesale prices. If you go for the more competitive products like iPads, iPods, laptops, etc. then you have to spend a considerable amount of time and money sourcing from a reliable wholesaler. You can save a bit of research time scanning the net and flipping through trade magazines to see who offers what at the lowest prices. Therefore, it's a smart move to know what you want before you start looking for suppliers. This will limit your search and make it that much easier.

Online Forums
Looking for a reputable and dependable supplier isn't an easy thing, depending on your choice of product. You can save more time by browsing the latest online forums to see who is a great wholesaler. There you can grab some knowledge about dealing direct with suppliers in a wide range of topics. You can also gather intelligence about the latest trade directories. Before you click your heart away, keep this in mind, there will never be a shortage of suppliers in the trade business and it's better in the long run to stick with the best. Bookmarking forums like WholesaleForum.com will help you get in touch with the right people at the right prices.

Old School Tactics
One more way to find reliable wholesalers is to finger through your local newspaper and even the yellow pages. The ads in that medium typically act more like clues in finding the right supplier. You can also check the history of the supplier you have in mind, what they are like, if they deliver on time, if their rates are fair, etc. before you close the deal with them. The friendliness of the supplier in your market is a wonderful thing to experience as they steer you in the right direction of choosing a retailer to source to.

Ask for Discounts
There are plenty of wholesalers who offer discounts for products. You just have to ask a local retailer who is in the know. You can pick any one of the offers that suits your budget.

Keep this post in mind and always look for the better supplier for your business. Once you finally find them, make sure the both of you continue to do business with each other as long as possible. This will greatly increase your sales and profits in the long run.