Here are some pragmatic and well timed tips for managing your start-up business during difficult times to maintain resiliency as a small business:

1) Sell something quick and frequently as much as you can. If your primary products are high-ticket items with long-sighted sales rhythms, come up with a few lower priced items to earn extra cash while the greater sales are behind in closing. Negative cash flow is the magnanimous "gotcha" for humbler firms.

2) Don't burn marketing. While customer spending decelerates, be more belligerent and constructive at marketing than your equals. It's a chance to acquire customers and facilitate growing your business when the economy picks up.

3) Hang onto staff as long as imaginable and cut back only as a last recourse. All small businesses don't employ a lot of people in the beginning, so cutting back staff can mean thinning out business at the knees. Moreover, every constrained cut back may bear a demoralizing impression on the continuing staff. It is much better to ask folks to accept temporary pay cuts, or annihilate a few benefits, than laying people off.

4) Address technology to encourage efficiency. Numerous business owners might not be applying technology to its highest potential. Research ways to apply your tech investment to force down other tolls and reconcile more sales, without being forced to employ more staff. Look at complimentary or just about free technology from the internet, such as Amazon Web Services, Google Apps for business and additional alternatives.

5) Inspect your operational services. Occasionally a company expends business services for a long time without actualizing thast there may be less costly and better choices on the market. Consider your telecoms, computer network, and your printers and fax machines. You could prefer to assess services like Skype, or wireless phones with calling circles to save on costs.

6) Center on aiming more business from existing buyers than working new ones. It could be less expensive and resource intensive to market extra products or promotions to present buyers than to bring out new clients. If you have to arrive at an alternative, concentrate on cross selling and dealing up existing clients, instead of new client acquisition.